Know thy customer, sell thy service: Why Cultural Awareness is Key for a Successful International Marketing Strategy

When it comes to international marketing strategy, first impressions are critical. You have just a fraction of a second to make a good first impression. And if your international marketing materials don't relate to a person's culture, they might not be able to relate to your brand at all. I have witnessed both successful and unsuccessful outcomes of this lesson.

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The 2023 Crystal Ball: TikTok and LinkedIn Predictions

Stay ahead of the curve with our 2023 predictions for TikTok and LinkedIn! Learn about the latest trends and how to use these platforms to their full potential. From the rise of e-commerce on TikTok to the increasing importance of LinkedIn for job seekers and companies, this article has everything you need to know.

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Clementine Holman
The 3 Best Marketing Newsletters to Subscribe to

If you want to become better at marketing your business, you have to be willing to constantly be learning new techniques, strategies and tactics. And there’s so many places you can learn from - Social media, blogs, Tiktok (my favourite at the moment), my website (just saying). But the most convenient place is right in your inbox.

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Clementine Holman